AI-Powered · Google Ads Management

Smarter ad management,
powered by AI

Connect your Google Ads accounts and let AI handle auditing, reporting, and optimisation insights — so you can focus on strategy.

Everything in one place

A complete toolkit for agencies managing Google Ads — from automated auditing to AI-written client reports.

AI Auditing

Get a scored audit of your Shopping and Search campaigns, with prioritised action points generated by Claude AI.

Reporting

Monthly AI-written client reports, sales & spend summaries, product performance, and IP block analysis — ready to share.

Merchant Centre

Manage shopping labels, run A/B tests, and edit product attributes directly — without switching between platforms.

Search & Keywords

Analyse search term reports, manage keyword lists, block IPs, and keep page feeds clean — all from one dashboard.

Up and running in minutes

1

Connect your accounts

Link your Google Ads MCC and Merchant Centre via OAuth. Read-only access — we never make changes without you.

2

Run an audit or report

Choose an account, pick the report type, and AdTool pulls the data and runs AI analysis automatically.

3

Act on the insights

Work through prioritised recommendations, share client-ready reports, and track improvement over time.

Ready to get started?

Sign in with Google to connect your ad accounts and run your first audit.

Get started free